Facebook is an incredibly simple online social media tool, but many people find Facebook confusing, especially in a business sense. Indeed many businesses are struggling to see the advantage of using Facebook for business.
Some people will say that Facebook is not for business use - it is for friends and family use. Some will say Facebook is only good for B2C businesses (Business to Consumer businesses) Others will tell you that Facebook is good for B2B businesses (Businesses to Business businesses)
The fact is there are no hard and fast facts. Much of what you will hear is opinion and unfortunately it is those that shout the loudest that sometimes get heard.
Our advice is to deal with the people that listen to you. In order to give you informed advice we need to understand your business and who your customers are before we can advise if Facebook is right for your business.
Before you get your Facebook business page or Facebook business profile setup, make sure you discuss what the potential benefits of using Facebook for your business may be or in some case what the potential pit falls might be.
Tread carefully and make sure you are setup properly with some sound advice about how to move forward with your Facebook for Business approach.
Contact us to let us know if you need help with understanding how Facebook might be of benefit to your business.